Olympics 2032

Intro

An Olympic brand identity concept for Guatemala, inspired by the country's Mayan architecture, cultural heritage, and volcanic terrain. Through research and visual exploration, I developed a logo system, custom sport icons, and ID cards that showcase Guatemala’s unique character while creating a cohesive and contemporary Olympic identity.

Deliverables:

Art Direction

Logo Design

Year

/

2024

Client

/

Olympics 2032

Next work